What are the responsibilities of the Product Owner role in Scrum? We will answer this question by looking in detail at all the activities of the position.
What are the most important responsibilities of the Product Owner role?
The most important responsibilities would be defining the vision and goals of the project, communicating with external suppliers, business managers, customers, developers, etc.
He must strive to build a clear vision and goals of the project, understandable to his colleagues. It is necessary to provide the information in a way understandable to each of the participants.
To create a list of development team tasks and manage this list in the form of prioritization and change.
There must be a clear idea of how to prioritize needs – ie to be able to take into account the budget, implementation time, and scope of the project itself. Reference: “What are the responsibilities of the Product Owner role in Scrum?”, https://eduwiki.me/what-are-the-responsibilities-of-the-product-owner-role-in-scrum/
To observe each of the stages in the development of the project by working with all participants and to assist in defining tasks in the next sprint, consistent with and based on the time and scope of the project.
It should be focused on the client’s needs, if possible trying to anticipate future desires based on the conversations so far and the way the client thinks. It should be the main link between the teams. Reference: Responsibilities of the Product Owner – Questions and answers, https://brightonbot.com/responsibilities-of-the-product-owner-questions-and-answers/
Who is the manager of Scrum?
The Scrum Master. He ensures that all parties strive to comply with the rules, regulations, and principles of Scrum. He acts as a team leader, not a manager. Leads the team to its goals and product goals.
What does the value of the work done mean?
Value for the user can be any convenience, usefulness, the satisfaction of a need, facilitation, and others. While the value to the organization, investors, other project participants, can be measured in financial gain, raising the company’s rating, marketing, attracting the interest of new customers.
What is User Story?
User history is an informal, general explanation of a software feature written from the end user’s or customer’s perspective. Stories allow for collaboration. With a defined end goal, the team can work together to decide how best to serve the user and achieve that goal. A user story as a task must be completed in a sprint.
Why may User Story not mean a task that team members work on
User stories can also be used as an expression of responsibility or skill. For example:
As a manager, I want to be able to monitor the progress of my employees so that I can better report our successes and failures.
Which possible start-up activity can be performed by the Product Owner role and stakeholders and why?
The creation of the product vision happens before the start of development. It is the collection of information about consumers, their needs, preferences. How the product will be distributed, what are the main elements of pricing? In short, market research and definition of the scope of the project.
What are the responsibilities of the Scrum Product Manager role?
The product manager is the “CEO” of the product. This means that his job is to make sure that everyone on the team understands who owns what – especially if the team is new as a whole.
So, before moving the development of the product forward, it is necessary to invest time in advance in understanding what the master will present.
The product manager is the main product expert in the scrum team. It facilitates communication between the team and stakeholders to ensure that the team builds the right product at the right time.
It is also a key resource for the rest of the non-technical organization. You must be responsible for the overall success of the product. In short, he is the master of the product.
What are the important knowledge and qualities of the Product Owner role?
- Keeps the customer happy (anticipates desires) – Must have the ability to look beyond what customers want and present opportunities that they have not even thought about.
- Collaborate – The product owner must work with many different groups of people. He needs to keep in touch with multiple teams, developers, customers, stakeholders, and other product owners and make sure there is compliance with time, budgets, and requirements. A sense of collaboration is essential for a Product owner. Reference: “What makes a good Product Owner and what do they do?“, https://scrumtime.org/what-makes-a-good-product-owner-and-what-do-they-do/
- Resolves conflicts – As a Product owner, you need to be able to handle many things. Incompetent (unfamiliar) clients with difficult requirements or a team that is sensitive and unwilling to work with the client or even stakeholders who conflict. The skill that will help in these situations is to resolve conflicts. The ability to resolve differences and the ability to negotiate will be useful in eliminating any hostility that may arise between stakeholders and members of the development team.
- Delegating responsibilities – knowing when and what to delegate is a skill you must have. This will give him time to focus on strategic product management tasks that need his in-depth attention.
- Facilitation and simplification – its role is not simply to convey messages from stakeholders to the development team and vice versa, but rather to facilitate communication and decision-making, thus empowering the team and promoting transparency.
- Communicating the product vision to the development team and vice versa. To inform stakeholders how far the Development team has come in the product development cycle. This skill helps motivate team members and keep stakeholders happy.
- Prioritization – the ability to manage the product backlog.
What is the difference between the value for consumers of a product and the value of the product from the point of view of its owners?
Value for the consumer can be the benefit of the product, ease of use, improving the customer experience.
The value from the point of view of the owners can be financially measurable. Another type is raising the rating of the organization, marketing development, market growth (attracting new customers).
How often should the Product Owner role guide the Development team on how they should do their job?
Can guide regular status meetings for each sprint. Product Owner must have knowledge of development, but unless he is a developer, then he can not be 100% aware of the technical implementation and it would not be good to directly intervene with guidance to developers exactly how to do their job.
When they have properly developed user stories, correctly prioritized and knowledge of the product vision, each of them, based on their professional experience and skills, will choose an approach to implement the task.
The quality of the written code is the responsibility of each member of the Development team and they follow the best practices.
What does prioritizing work mean?
The list of user stories can be very large and jeopardize deadlines. Here comes the important role of prioritization. The Product Owner must be able to define the most important tasks without which the product cannot exist and function according to the set requirements.
Why should the Product Owner role prioritize work?
In large projects, there may often be a time when prioritization decides what to have and what not to have in the scope.
As a result, phasing is often applied, which allows, for example, the most critical part of the functionality to be developed initially, and all other “improvements” to be included in phase 2.
This is a way to satisfy stakeholders, the development team and minimize the risk of project rejection and demotivating participants. Last but not least, phasing and prioritization directly affect financial transactions (however, costs are divided into 2 parts instead of paying for everything at once) and product quality.
Too many priority tasks in the short term will undoubtedly lead to preconditions for developing a lower quality product because the team of developers will be pressed and there will not be enough time to fix the problems.
Why can stakeholders stop working on a product when, in terms of planned work, the product is not ready yet?
Higher than the anticipated costs and a drastic change in business needs, it is possible that the product will not be able to meet the requirements within the required time (ref. The importance of prioritization, explained above).
What is a Product Owner after all?
The role of the Product Owner is particularly interesting – in practice, it is the voice of the customer in the development process. It is his responsibility for the success of the product or service being developed.
It is also his responsibility for the team to work on these tasks, the result of which will be of the greatest benefit and with the highest return on time and effort.
The role is interesting because often the Product Owner has the opportunity to work throughout the life cycle of the project – from the origin of the idea of the product or service, through the formulation and validation of the vision, roadmap, and specific functionalities that will be implemented.
A good understanding of the organization and its strategy is needed, as well as a good knowledge of the market and the needs of consumers. Moreover, the ability to pass this knowledge on to others, to interact with the team and stakeholders, to implement and justify decisions.
The Product Owner is also a leader because no one else can set priorities and tasks for the team. If someone wants to make changes, they must synchronize them with the Product Owner.
Many of the people I have talked to and been part of our training are also interested in formal certification.
Of course, as in all other fields, here some certificates are more valuable than others. The reason is that obtaining them requires a formal exam in which the candidate demonstrates serious knowledge on the subject.
However, the effort is worth it. Not just because of the certificate – although more and more job postings point to it as a requirement or an advantage.
They are worth it because of the focused preparation process, the new knowledge and perspectives you will gain. If this is important to you, check out the BVOP.org certification programs for Product Owner. Reference: “The Best Product Owner Certification online programs in 2022”, https://pgov.org/productownercertification/
See also: Certified Product Owner course by PMA
The courses provide an opportunity to better understand the theoretical material through examples, discussions with participants, and answers to questions from lecturers who have practical experience.
If you are interested in certification, then the courses that prepare you for the certification exam would be useful for you.